In popular culture today, memes are a way of life.
They even set the tone of our communication.
In our digital world, most of us communicate via text message, DM, social media, and email.
Each of these can be broken down into the three main levels of communication:
and the words we use.
Interestingly enough, the words we use are the least important component of the communication process.
The most important being the tonality that words create.
Memes are so popular because the sender immediately expresses their intention of what they want to say and how they want to say it to the person receiving the meme.
Not only that, but because memes are creative, and make people laugh, it makes them memorable and you approachable.